Corporate Identity
Overview

‘ Illuminate the world ’

Brighten's identity, as a small piece of technology converges to change the world, is a unique technology created with Brighten's innovative ideas, which offers a new way of doing business and embraces a desire to unite the world with its customers.

Corporate Identity
Logo Type

The logo type is a key element of Brighten's core and is proportionally adjusted according to each font type, so the shape of the letter, proportion of thickness, etc. can not be arbitrarily changed.

Corporate Identity
Symbol Mark

The symbol mark represents the image of Brighten and is expressed in a concise manner with the motif of the bulb shape in the sense that it illuminates the world with fresh ideas.

Corporate Identity
Color System

Dedicated color is an important feature that conveys the image of Brighten in addition to the symbol mark. For effective use, the printing method, the ink concentration, the material of the binding, and the conditions of the application medium should be examined so that they do not deviate significantly from the standard colors set by Brighten.

Brighten
Orange

Dominant
Color

C 0
R 248
M 47
G 153
Y 99
B 30
K 0

Brighten
Navy

Assort
Color

C 100
R 29
M 88
G 54
Y 32
B 103
K 20

Corporate Identity
Application

We introduce various examples using Brighten identity.

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BRIGHTEN, Inc. : 217, Business Incubation Center, 280, Daehak-ro, Gyeongsan-si, Gyeongsangbuk-do, Republic of Korea
TEL : 82-53-817-0701
FAX : 82-53-817-0703

BRIGHTEN

Corporate Identity Overview

‘ Illuminate the world ’

Corporate Identity Logo Type

Corporate Identity Symbol Mark

Corporate Identity Color System

Brighten Orange

Brighten Navy

Corporate Identity Application